After understanding
the concepts of facebook Ads, importance of keep checking the stats and the
activity of your Ads, it is time to talk about the most powerful Advertisingtool”Google Ads”.
Google Ads is little expensive than facbook Ads because it enables us to reach the desirable audience. Google adwords is providing the luxury of running following Ads.
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| Google Ads |
Running search Ads: Search are very common and most used Ads and running these Ads is very
simple, you need just a Google Adwords account and a verified payment method,
when you start your compaign on Google adwords, select the type of search Ads,
for your convince, I have found a video on youtube, just click on the link
below.
Running search Ads
is very simple but deliver them to the taregeted audience can only be the work
of a professional digital marketer, so check the demographic and the best
relevant websites for your Ads.
Running display Ads: Display are those Ads which are in picture form. The running mechanism of
them is controlled by Google Ads. The method of run a display Ad is pretty
easy, but the picture or thumbnail you are using matters a lot. So, upload a
beautiful and an attractive thumbnail which can cause audience to click on your
Ads. I found another video on youtube for complete detail of running display
Ads, just click on the link.
Running video Ads: Video are those Ads mostly appear when you watching a video on youtube, in
between the video, in the beginning of the video or at the side of the video.
Video Ads that are run by Google mostly appear just on youtube, they are also
very simple like the others. But the important thing in video Ads is the
thumbnail of your video, the user will click on your Ads only if he finds an
attractive thumbnail which can attract his attention. For complete mechanism,
click on the link below you can learn in the form of video.
Shopping Ads: These
Ads are quiet different than the other three Ads. These are the Ads which
appear in the form of product on the Google search engine. The mechanism for
this type of Ads is not controlled by Google Ads, these are run by a platform
provided by Google called “Google merchant center”. These Ads are very
effective for shopping brands and companies. You can easily run them by using
you Google merchant center account. Click on the link below for complete
guidance in the form of video.
I hope after reading this post and watching the video you will be able to run a google Ads compaign, for more knowledge about advertisement, read the previous posts.
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| Google Ads |
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1 Comments
Good article
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